LeBron James, the superstar forward of the Los Angeles Lakers, has become a role model for many other athletes who are now taking advantage of their economic opportunities and expanding their businesses beyond their athletic careers. They are no longer just signing endorsement deals with companies like Gatorade and shoe brands, but venturing into launching their own record labels, real estate businesses and housing developments in their hometowns.
From a young age, the King was in the spotlight and he made the most of it. He shared his knowledge with his oldest son, Bronny, passing on what he had learned before starting his first year at USC. Bronny recently completed his senior year at Sierra Canyon High School and has already appeared in advertisements for popular brands like Beats headphones, Nike, and the Fast and Furious movie franchise.
It seems that Nike has contributed significantly to his ranking as one of the highest NIL earners in his age group. This is due to the fact that the company recently launched a custom Trojans shirt featuring his surname and jersey number, just in time for his debut season at college.
The shirts have been completely sold out and it’s currently out of stock. However, as LeBron has already signed a profitable deal with the company, Bronny is closely associated with the brand. You can take a closer look at the clothing item yourself! It’s great to witness that Bronny is already being endorsed by a big corporation, and we’re eagerly waiting to see how many more opportunities will come to him once he starts playing this season!
